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eBay Verified Right Owner Program

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What is the Verified Rights Owner program?

The Verified Rights Owner program (“VeRO”) allows owners of intellectual property rights (“IPR”) and their authorized representatives to report listings that they suspect of infrining those rights. 

VeRO embodies eBay’s commitment to providing the world with a safe place to buy and sell items – a marketplace which respects the rights owners’ property.

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What is the Verified Rights Owner program?

The Verified Rights Owner program (“VeRO”) allows owners of intellectual property rights (“IPR”) and their authorized representatives to report listings that they suspect of infrining those rights. 

VeRO embodies eBay’s commitment to providing the world with a safe place to buy and sell items – a marketplace which respects the rights owners’ property.

What Happened To My Listing?

If your listing was removed due to a VeRO report, eBay will email you details about why your listing was reported and how to contact the IPR owner directly to resolve the issue. If you have concerns or questions about why your listing was removed, please contact the Rights Owner directly.

eBay may only be contacted in the following circumstances:

You can’t find the rights owner’s email address in your removal notification email

You sent an email to the rights owner, but they haven’t replied to you within 5 business days. 

You can’t find the rights owner’s email address in your removal notification email

You sent an email to the rights owner, but they haven’t replied to you within 5 business days. 

Sellers are responsible for ensuring that they have all the rights that they need when listing an item on eBay, and they must ensure that no aspect of their listing description infringes the rights of others.

Examples Of Infringements

  • Unauthorized copies of audio, video or other media.
  • Unauthorized use of rights owner’s or someone else’s images or text in a listing.
  • Items that bear the rights owner’s trademarks/logos —and you have not been authorized by that rights owner.

What Happened To My Listing?

If your listing was removed due to a VeRO report, eBay will email you details about why your listing was reported and how to contact the IPR owner directly to resolve the issue. If you have concerns or questions about why your listing was removed, please contact the Rights Owner directly.

eBay may only be contacted in the following circumstances:

You can’t find the rights owner’s email address in your removal notification email.

You sent an email to the rights owner, but they haven’t replied to you within 5 business days. 

Sellers are responsible for ensuring that they have all the rights that they need when listing an item on eBay, and they must ensure that no aspect of their listing description infringes the rights of others.

Examples Of Infringements

  • Unauthorized copies of audio, video or other media.
  • Unauthorized use of rights owner’s or someone else’s images or text in a listing.
  • Items that bear the rights owner’s trademarks/logos —and you have not been authorized by that rights owner.

I Want To Report An IPR Rights Violation

We appreciate your help in identifying and reporting listings or product pages that you suspect may infringe upon your intellectual property rights.

Listings that you SHOULD report for IPR breaches include:

  • Items that infringe upon your IPR.
  • Listings of counterfeit or replica items.
  • Unauthorized use of copyrighted content in a listing or product page.

 

Listings that you SHOULDN’T report for IPR breaches include:

  • If you are trying to control where a product is resold / trying to enforce contracts or distribution of goods by authorized sellers (i.e. selective distribution).
  • If you are trying to restrict the sale of items below a controlled price point (e.g. below a minimum advertised pricing).
  • If you are trying to enforce the terms of a third party contract (e.g. a brand’s resale guidelines).
  • Government-controlled items or the sale of illegal items (e.g. regulatory compliance issues).

Listings that you SHOULD report for IPR breaches include:

  • Items that infringe upon your IPR.
  • Listings of counterfeit or replica items.
  • Unauthorized use of copyrighted content in a listing or product page.

 

Listings that you SHOULDN’T report for IPR breaches include:

  • If you are trying to control where a product is resold / trying to enforce contracts or distribution of goods by authorized sellers (i.e. selective distribution).
  • If you are trying to restrict the sale of items below a controlled price point (e.g. below a minimum advertised pricing).
  • If you are trying to enforce the terms of a third party contract (e.g. a brand’s resale guidelines).
  • Government-controlled items or the sale of illegal items (e.g. regulatory compliance issues).

For Rights Owners

If an item or listing infringes your IPR, you can report the listing by submitting a Notice of Claimed Infringement (NOCI). 

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If your location or the item you are reporting is in Australia, Germany, Spain, France or Italy, please use on of the following links to get the proper NOCI for you: AU / DE / ES / FR / IT

Once your report has been processed, we’ll provide you with information on how to submit additional reports (if necessary) through our VeRO reporting tool. 

NOCI can be submitted to eBay email: vero@ebay.com

You can also report alleged copyright infringements by sending a Digital Millennium Copyright Act (DMCA) notification to eBay’s designated agent (contact information below).

Contact the designated eBay agent:

By mail

eBay Designated Agent 583 W. eBay Way Draper, UT 84020

By fax

(801) 757-9521

By email

copyright@ebay.com

Complete a DMCA Notification

you must ensure that all of the following information is included

  • A physical or electronic signature of the person authorized to act on behalf of the owner of the copyright that is allegedly infringed.
  • Identification or description of the copyrighted work that you claim has been infringed.
  • Your address, telephone number and email address.
  • Identification or description of where the material that you claim is infringing your rights is located on the eBay site. Please include enough detail that we can easily find the infringing item!
  • A statement by you that you have a good-faith belief that the allegedly infringing material isn’t authorized by the copyright owner, its agent or applicable law.
  • A statement by you, made under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or are authorized to act on behalf of the copyright owner.

For Rights Owners

If an item or listing infringes your IPR, you can report the listing by submitting a Notice of Claimed Infringement (NOCI). 

If your location or the item you are reporting is in Australia, Germany, Spain, France or Italy, please use on of the following links to get the proper NOCI for you: AU / DE / ES / FR / IT

Once your report has been processed, we’ll provide you with information on how to submit additional reports (if necessary) through our VeRO reporting tool. 

NOCI can be submitted to eBay email: vero@ebay.com

You can also report alleged copyright infringements by sending a Digital Millennium Copyright Act (DMCA) notification to eBay’s designated agent (contact information below).

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Contact the designated eBay agent:

By mail

eBay Designated Agent 583 W. eBay Way Draper, UT 84020

By fax

(801) 757-9521

By email

copyright@ebay.com

Complete a DMCA Notification

you must ensure that all of the following information is included

  • A physical or electronic signature of the person authorized to act on behalf of the owner of the copyright that is allegedly infringed.
  • Identification or description of the copyrighted work that you claim has been infringed.
  • Your address, telephone number and email address.
  • Identification or description of where the material that you claim is infringing your rights is located on the eBay site. Please include enough detail that we can easily find the infringing item!
  • A statement by you that you have a good-faith belief that the allegedly infringing material isn’t authorized by the copyright owner, its agent or applicable law.
  • A statement by you, made under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or are authorized to act on behalf of the copyright owner.
  • A physical or electronic signature of the person authorized to act on behalf of the owner of the copyright that is allegedly infringed.
  • Identification or description of the copyrighted work that you claim has been infringed.
  • Your address, telephone number and email address.
  • Identification or description of where the material that you claim is infringing your rights is located on the eBay site. Please include enough detail that we can easily find the infringing item!
  • A statement by you that you have a good-faith belief that the allegedly infringing material isn’t authorized by the copyright owner, its agent or applicable law.
  • A statement by you, made under penalty of perjury, that the information in your notice is accurate and that you are the copyright owner or are authorized to act on behalf of the copyright owner.

VeRO Participant Profiles

If you are a “Verified Rights Owner” you may create a profile page which allows you to share information about your IPR with the eBay community.

For example, you can provide the eBay community with:

  • A list of your intellectual property, including your brands, trademarks and copyrights;
  • The potential consequences of infringing your IPR;
  • The conditions under which products bearing your IPR may be sold;
  • How someone can contact you if they have any questions or concerns; and
  • The answers to any frequently asked questions about your IPR.

If you would like eBay to post a free VeRO participant profile page for you, please contact vero@ebay.com to start this process. 

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VeRO Participant Profiles

If you are a “Verified Rights Owner” you may create a profile page which allows you to share information about your IPR with the eBay community.

For example, you can provide the eBay community with:

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  • A list of your intellectual property, including your brands, trademarks and copyrights;
  • The potential consequences of infringing your IPR;
  • The conditions under which products bearing your IPR may be sold;
  • How someone can contact you if they have any questions or concerns; and
  • The answers to any frequently asked questions about your IPR.

If you would like eBay to post a free VeRO participant profile page for you, please contact vero@ebay.com to start this process. 

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